SMALL BUSINESS WEBSITE BRIEF
Original TAO Labs template, 17 October 2026. Free to use and adapt.
Guide: https://taolabs.ch/en/guides/small-business-website-brief/
Replace bracketed fields; use “to be decided” where appropriate.
Never enter passwords, keys or domain transfer codes in this document.

1. BUSINESS AND PROJECT CONTACT
Real business name: [complete]
Trade, services or products: [complete]
Customer visits on site or work at customers' premises: [complete]
Visitor address if applicable / actual service area: [complete]
Project owner and contact method: [complete]

2. VISITORS AND OBJECTIVE
Target customers and useful languages: [complete]
Three frequent customer questions: [complete]
What visitors must be able to find or do: [complete]
What the project should exclude: [complete]

3. PAGES AND INFORMATION
Planned pages and essential information on each: [complete]
Services / menu / products and prices to publish: [complete]
Hours, exceptions and kitchen hours if applicable: [complete]
Public address, directions, phone and email: [complete]
Available text and photos with rights / permissions: [complete]
Missing content, person responsible for each item and delivery date: [complete]

4. FEATURES
Existing booking or ordering link: [complete / not applicable]
Development needed: form, calendar, basket, payment: [specify]
Translations required and who approves them: [complete]
Existing Google profile and who manages it: [complete / not applicable]

5. DOMAIN AND EXISTING WEBSITE
Current or desired domain: [complete]
Registered holder, registrar and person managing access: [complete]
Current website / hosting / email services and responsible people: [complete]
Old addresses to keep, backups and dependencies: [attach inventory]
Do not attach confidential access details; agree a private channel if needed.

6. BUDGET, DEADLINE AND MAINTENANCE
Creation budget, recurring budget and options to quote: [complete]
Desired date, constraints and content availability: [complete]
Who updates hours, prices, photos and text, and how quickly: [complete]
Change fees, renewals and exit conditions: [confirm]
Files, domain and access handed over on changing supplier: [confirm]

7. ACCEPTANCE BEFORE PUBLICATION
[ ] All agreed pages exist with the right text and photos.
[ ] Services, prices and hours are readable on a phone.
[ ] Phone, email, booking and directions links are correct.
[ ] Domain, maintenance and exclusions are confirmed in writing.
[ ] Useful old addresses have an agreed and tested treatment.
[ ] The owner has reviewed and approved the final content.
Approver / date / unresolved points: [complete]

The agreed quote and contract prevail. No Google ranking is guaranteed.