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GUIDE · GENEVA

What should a restaurant website include?

Before choosing colours, gather what someone needs before booking or coming to eat. This checklist also helps you review an existing website on a phone.

By Alexis Zanini, TAO Labs · 15 October 2026

Show menu sections, dishes and prices as text that is easy to read on a phone. A PDF can be an extra; it should not be the only way to discover your food.

Explain what is served at lunch, in the evening or on particular days. If the menu changes weekly, decide who supplies the new version and who replaces the old one. A menu photograph can help preparation, but customers should not need to keep zooming in to read it.

A practical check: does the lunch offer on the page match the day and price displayed in the restaurant? A translation should convey the same information without inventing ingredients or dietary claims.

Separate opening hours from kitchen hours

A restaurant can be open at 3 pm without serving meals then. State opening days, kitchen hours, last orders where useful and known exceptional closures.

In Geneva, opening on Jeûne genevois or closing between Christmas and New Year deserves a clear notice. Check the same information on your Google profile; regular hours do not explain an exception.

A booking link that reaches the right place

Link to the tool you already use, or provide the number to call. Explain how a reservation is confirmed. Sending a form should not be described as a confirmed table if nobody has accepted it yet.

Separate reservations, takeaway orders and delivery. Follow links through to their destination on a phone. External service fees and terms remain those of the service; a button does not build a booking system into your website.

An address and useful directions

Give the exact address, neighbourhood and directions you have checked. A recent photograph of the frontage helps customers recognise the entrance. Mention accessibility, the terrace or group dining only using information confirmed by the restaurant.

A few real photographs of the dining room and dishes provide more useful cues than a generic image. Use images you are authorised to publish and keep a record of their source.

Plan maintenance before launch

  • Who supplies new prices and menus?
  • Who announces exceptional opening or closing?
  • Who checks booking and ordering links?
  • Who keeps the domain, account access and files?
  • What update turnaround and cost have been agreed?

Keep a dated list of information approved by the restaurant. After each change, open the public page and check both language versions. The cost of a website includes upkeep as well as creation.

Connect the site with your Google profile

Google lets restaurants show their menu and add its URL to their profile. Booking and ordering links can lead to separate services. Check that each reaches the correct destination and that the information stays consistent.

These are practical checks, not a guaranteed position in Google or Maps. Our restaurant website page explains our service’s scope. Instagram or a website helps you decide where information belongs.

Sources

All guides for Geneva businesses

TAO LABS · GENÈVE

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